Employee video for social media
Create authentic vertical employee videos for LinkedIn, Instagram, and TikTok without an agency. Social media video content that truly engages and spreads.
Your company LinkedIn page is boring. Employees reach 10x more.
Posts from company accounts on LinkedIn get an average of 2% engagement. Posts from employees get 8x more reach. But getting employees to post requires content that's ready to share. Vertical employee videos in 9:16 format from Gobi are perfect for LinkedIn, Instagram Reels, and TikTok. You get authentic content that employees actually want to share.
Why vertical employee videos spread on social media
Native format
9:16 is the standard format for Reels, Stories, and TikTok. It hits the algorithm.
Authentic
Unpolished employee videos get more engagement than polished corporate content.
Shareable
Employees gladly share content they're featured in. That gives organic reach.
Scalable
Create a month's worth of content in one day. Publish on a rolling basis.
Create social media content with Gobi
Set up Autopilot
Choose themes like 'My working day' or 'Why I work here'. Enter employee emails — Gobi handles the rest.
Auto-edited
Gobi collects video content and auto-edits with subtitles and logo. Stories are ready.
Publish
Download finished videos and share directly on LinkedIn, Instagram, or TikTok.
Example: LinkedIn video from an employee
Perfect for employees to share on their own profiles:
- '3 things you might not know about working as [position]:'
- 'Number 1: [surprising fact].'
- 'Number 2: [personal experience].'
- 'Number 3: [encouragement/insight].'
Frequently asked questions
Can Gobi videos be used on social media?
Yes. Gobi videos in 9:16 format are perfect for LinkedIn, Instagram Reels, TikTok, and Facebook Stories.
Do we get the videos as downloadable files?
Yes. You can download finished videos with subtitles and logo from Gobi Studio.
Should employees post themselves or the company account?
Both. Employees posting on their own profiles get higher reach. Also share from the company account for consistency.
How often should we post employee videos?
2–4 times per month is a good cadence. Quality and authenticity matter more than frequency.