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Industry

Employee video in finance and insurance

Banks, insurance companies, and financial institutions use Gobi to show that finance is more than numbers — recruit with real employee stories from the inside.

Recruitment and employer branding in finance and insurance

The finance and insurance industry competes for the same tech, analytics, and advisory talent as the rest of the market. Many candidates see the industry as conservative. Employee videos break the stereotypes and show that finance is about innovation, technology, and meaningful careers.

Industry challenges

And how vertical employee video solves them.

01

Conservative image

Finance is perceived as stiff. Video shows the informal culture and innovation.

02

Competing with tech

Banks and insurance companies compete with tech companies for developers and analysts.

03

Complex roles

Many don't know what a compliance advisor or risk analyst does. Video explains.

04

Regulatory

Strict communication requirements. Gobi provides full control and consent flow.

+35%
more applicants for tech positions in finance
2x
longer engagement with job postings featuring video
92%
of trainees said video influenced their employer choice

Usage examples

  • Bank showcasing the innovation department's daily work to recruit fintech developers
  • Insurance company presenting the trainee program through employee videos
  • Financial group using leadership videos for internal change communication

Frequently asked questions

Is Gobi secure enough for the finance industry?

Yes. Gobi is GDPR-compliant with EU storage, encrypted data, and built-in consent flow. A ready-made DPA is included.

Can we use video in compliance-approved communication?

Yes. Employees approve the draft before publishing. You have full control over what gets published.

What about brand guidelines?

Gobi automatically adds your company's logo, colors, and visual profile. Everything stays on-brand.

Does it work for recruiting both front and back office?

Yes. Collect videos from advisors, developers, analysts, and leaders — and display them where they're relevant.

Ready for employee video in your industry?

See why 100+ companies use Gobi. Book a free demo.